Paytm Story Behind Success
![Image](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEirSaAU9Wo0g0eCnp0CtuJt37aQmS9Y3lB6IcGC4E0sKZsblHSg3DDgEvYXgCRfX2y5KvrMuhQ5c5pSfvB4WLm5ZVQQWlcRhvmu-bP_5k1pgGh4yrdEb0avlp7oqD8GfeGT5KeM4peaNGo/s320/How-To-Get-Paytm-Coupons-and-Why-Choose-Paytm.jpg)
Paytm is an Indian payment and commerce company based out of Delhi NCR, India. Launched in August 2010, it is the consumer brand of parent One97 Communications. The name is an acronym for Pay Through Mobile. The company employs over 13,000 employees as of January, 2017 and has 3 million offline merchants across India. It also operates the Paytm payment gateway and the Paytm Wallet. Background: Paytm was founded and incubated by One97 Communications in 2010 as a prepaid mobile recharge website. Service is available through a browser, and an app is available on the Android, Windows and ios operating systems. In 2013, the company launched Paytm Wallet, which became India's largest mobile payment service platform with over 150 million wallets and 75 million android based app downloads as of November 2016. The surge in usage of the service was largely due to the Demonitisation oF 500 & 1000 Notes By Prime Minister. Aft...